The Eldridge hotel sits on the corner of 7th St. and Massachusetts St. The Oread hotel sits on Mt. Oread adjacent to the Kansas University campus on Oread Avenue. Both hotels are favorites for guests seeking an authentic taste of Lawrence, its history and the excitement that comes with two unmatched locations.
Tammy Moody, senior account manager at Luminous, worked with Nancy Longhurst, general manager of both The Eldridge and The Oread hotels, on a diverse range of signage solutions for both properties.
“Luminous did a fantastic job helping us with our project,” Longhurst said. “This included everything from the big Oread sign out in front of our hotel to all of the tenant spaces that are located, of course, on the outside as well as the inside.”
A full range of interior and exterior capabilities were required. Luminous managed planning, local permits, design, fabrication, installation and more.
“Directional signage was a very important part of the package,” Longhurst said. “It really helps our guests get around the hotel, because it’s a very large facility.”
Aside from identification and wayfinding, signage has been good for business.
“The new sign that we did for The Eldridge — for Ten Restaurant — really helped us attract more customers inside the hotel to dine with us,” Longhurst said.
At every step along the way, the value-added approach offered by Luminous has been a contributor to the success of each project.
“The Oread selected Tammy Moody at Luminous to work with us for our signage package, Longhurst said. “It’s because of her reputation and she takes great care of all of her customers.”
“The relationship with Luminous really helped us brand both The Eldridge and The Oread to the community,” Longhurst said. “Luminous does a great job of making sure all of their customers are taken good care of. We look forward to working with Luminous on all of our signage needs for all future projects.”